About Us

Our Focus

Technology & Business Focus

Biolog is a leader in microbial identification, phenotypic cell profiling, and metabolic fingerprinting for microbial and mammalian cells. Located in Hayward, CA, the company’s products enable the identification of thousands of species of bacteria, yeast, and fungi as well as characterization of human cells and mitochondria. Biolog products are available worldwide, either directly from the company or through its extensive network of international distributors.

Our History

A Little About Us

Biolog, Inc. is a privately held company that began operations in Northern California in 1984. The company’s product lines have been built upon patented technology that greatly simplifies testing of cells. Biolog’s first products were introduced in 1988 and by 1990 it had established a  growing business in microbiology for the identification and characterization of microbial cells. These products, marketed under the MicroLog™, MicroStation™ and OmniLog® brand names, are sold worldwide through direct sales as well as distribution in over 60 countries.

Since that time, Biolog has expanded beyond microbial identification to enable high-fidelity metabolic characterization using it’s Phenotype MicroArray™ and MitoPlate products. These products allow researchers to evaluate thousands of cellular phenotypes simultaneously, in microbial and mammalian cells. Our products are used in both private and public sectors and across a wide range of market segments including sustainable agriculture, fermentation and bioprocess development, basic research in bacteriophage, cancer and nutritional disorders, microbiome, toxicology and drug discovery. Biolog is the only company providing technology and products to comprehensively characterize the metabolic function of cells using phenotypic testing.

In addition to revenue from product sales, Biolog has received funding from private investors including BroadOak Capital and Research Corporation Technologies.

Our Management Team

Robert Wicke

CEO & President

John Proctor, Ph.D.

Chief Commercial Officer

Jason Novi

Chief Financial Officer & SVP Corporate Development

Nick Fitton

SVP of Product Development

Shawn Noble

SVP of Operations

Sandy Almassou

SVP of Laboratory Services

Board of Directors

Robert Wicke, CEO and Chair (Biolog)
Bill Snider (BroadOak)
Chad Souvignier (RCT)
David Weber (Independent)
Tim Harkness (Independent)
Joe Keegan (Independent)

Contact Us

Learn more about what Biolog can do for you