About Us

Our Focus

Technology & Business Focus

Biolog is a leader in microbial identification, phenotypic cell profiling, and metabolic fingerprinting for microbial and mammalian cells. Located in Hayward, CA, the company’s products enable the identification of thousands of species of bacteria, yeast, and fungi as well as characterization of human cells and mitochondria. Biolog products are available worldwide, either directly from the company or through its extensive network of international distributors.

Our History

A Little About Us

Biolog, Inc. is a privately held company that began operations in Northern California in 1984. The company’s product lines have been built upon patented technology that greatly simplifies testing of cells. Biolog’s first products were introduced in 1988 and by 1990 it had established a  growing business in microbiology for the identification and characterization of microbial cells. These products, marketed under the MicroLog™, MicroStation™ and OmniLog® brand names, are sold worldwide through direct sales as well as distribution in over 60 countries. Biolog is the only company providing technology to identify a very wide range and large number of microbial species (> 2900) by  phenotypic testing.

In 1999 we received an SBIR award  and began development of  Phenotype MicroArray™ Technology. This  technology allows researchers to evaluate thousands of cellular phenotypes simultaneously, in microbial and mammalian cells. Phenotype MicroArrays are being used in a wide range of R&D applications including basic research in cancer, metabolic and mitochondrial disorders, nutrition, toxicology, drug discovery, and bioprocess development. 

MitoPlates are the most recent addition to our product portfolio and are used to investigate mitochondrial function. MitoPlates provide a powerful new research tool allowing scientists to run preconfigured sets of 96 assays in one experiment. Mitochondria can be interrogated and characterized by evaluating rates of substrate metabolism, sensitivity to drugs and other chemicals, and effects of mutations in mitochondria-related genes.

In addition to revenue from product sales, Biolog has received funding from private investments and Small Business Innovation Research (SBIR) grants and contracts from the National Institutes for Health (NIH), Department of Energy (DOE), National Aeronautics and Space Administration (NASA) and the National Science Foundation (NSF).

Our Management Team

Robert Wicke

CEO & President

John Proctor, Ph.D.

Chief Commercial Officer

Ariel Notcovich

Chief Operating Officer & Chief Technical Officer

Jason Novi

Chief Financial Officer & SVP Corporate Development

Barry R. Bochner, Ph.D.

Chief Science Advisor

Shawn Noble

VP of Operations

Board of Directors

Robert Wicke, CEO and Chair (Biolog)
Bill Snider (BroadOak)
Chad Souvignier (RCT)
David Weber (Independent)
Tim Harkness (Independent)
Joe Keegan (Independent)

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